Day 2

21 October 2016

Connected Living

“As the connected home market gains momentum, solutions will become increasingly sophisticated, creating more value for consumers and for suppliers”. – GSMA

The connected home forms one of the largest sectors within the IoT ecosystem. It accounted for around 25% of the broader IoT market in 2014. This session will cover the future of the connected home and connected car in terms of business opportunities, development and consumer adoption. The Connected Living track will explore the idea of a mobile first approach, the smart home, user experience and monetisation, as well as addressing ideas and concerns around security and consumer anxiety.


Connected Living: Chairs welcome and opening remarks


Keynote Panel: Are we entering the Connected Living era?

  • Discussing the current state of the industry and possibilities presented through connected things in homes and cars – What are potential areas of market growth?
  • What are the newest developments: products, devices, technologies?
  • Discussing consumer adoption across the globe and its opportunities and challenges
  • Who are the big players and early adopters in the industry? What companies are on the forefront and how are established/traditional companies reacting to the opportunities the Internet of Everything presents


Unlocking the revenue potential

  • Discussing different strategies to enable monetisation and achieve competitive advantage
  • What part does collaboration play and how can partnerships help unlocking revenue potential
  • In what ways can new data sources be utilised to provide new opportunities? What challenges could this also produce?
  • Launch free monetise later? – Discussing different strategies for start-ups to monetise new products
  • Data analytics as a key driver for new business models


Networking Break


The consumer journey towards smart living

  • Creating a more engaging experience – strategies for creating a seamless experience across devices and platforms. How should the experience differ between devices and what functionalities should be available?
  • What are the drivers that encourage consumers to purchase connected products? What conscious and unconscious purchase decisions do customers make?
  • Discussing the current value proposition – what are consumers willing to pay and how can companies use the “buzz” in their favour to drive the purchase decision


How is the IoT shaping consumer-brand relationships?

  • Exploring how the IoT can create a direct brand-consumer channel.
  • What potential does this IoT ‘channel’ have for multi-way communication and to what extend can it be used for consumer engagement?
  • Using IoT data streams to effectively equip yourself to form closer relationships with the customer
  • Security and privacy necessary for trust-based consumer-brand relationship


Networking Break


UX & UI Design – A smart approach to designing interfaces

  • What are the current trends in smart home and connected car UI design and how does that differ from other smart devices?
  • Discussing the importance for start-ups to stand out through UX & UI design
  • The power of the cloud and how it affects your appliances – What are the advantages and disadvantages of adding a cloud services for your user interface?
  • The importance of designing a user interface that integrates with the existing digital ecosystem. What are the opportunities and challenges?


Smarter living, smarter energy

  • Exploring opportunities that arise through the IoT for energy companies – What are the opportunities and pitfalls of tapping into the connected home market?
  • What rules and regulations such as data protection laws stop energy companies from evolving in this space?
  • Cloud based services as a tool to lower energy bills, improve home efficiency and offer more comfort for customers


Panel: Platforms, Smart Meters, Gateways & Hubs: Creating a seamless Connected Home ecosystem

  • Discussing ways to overcome compatibility issues in this fragmented marketplace and ensuring a smooth integration and home setup for customers
  • To what extent can Smart Meters for utilities form a central component of the connected home?
  • How do platforms such as the Apple HomeKit and Google’s Revolv differ from and compete with Operator-led deployments?
  • What are the benefits of having a closed platform vs. an open platform that brings together developers, device makers and consumer?


Networking Break


Linked intelligence – the next step of IoT

Frank Alexander Reusch

Project Manager


Associated Talks:

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. Frank Alexander Reusch, Project Manager, Lemonbeat


Panel: Connected cars, autonomous driving and the future of mobility

  • Exploring the connected vehicle ecosystem, and the challenges to its growth
  • Aims for a seamless customer experience and the obstacles to be overcome to provide this
  • How the technologies being developed are changing how we perceive mobility
  • Visions of the more connected and autonomous future for vehicles and mobility


Session Close