I am an experienced leader with long-term experience in big data and artificial intelligence (AI), digitalisation, as well as automotive IT. I am widely recognised in the industry, e.g. within the Data IQ 100 2020 and 2021, and by Global Top 100 Data Visionaries. I started my journey with Vodafone Group in London in June 2019, where I have been responsible for all big data and AI initiatives across the world and lead the teams on group and market levels.

Before joining Vodafone, I worked for BMW Group as vice president of IT region EMEA, in charge of all IT organisations of BMW AG in all national sales companies and NFSCs (BMW financial service companies) in Europe as well as the Middle East and South Africa (equivalent to CIO EMEA).

Previously, I worked in senior IT management within Audi AG and the VW Group (12 premium car brands) for 19 years. In my last position, I founded and was the director of the Volkswagen Data Lab for all Volkswagen Group brands. Before that I studied Commercial Sciences in Johannes Kepler University Linz, Austria with a focus on digitisation, IT, eCommerce and CRM and hold a Master’s degree in International Economics from the Swedish Business School in Helsinki.