Colin Sutherland has been on Geotab’s leadership team since its inception in North America. Prior to joining Geotab, Colin managed the Customer Support, Dealer Technical Support and Aftermarket Parts teams for Freightliner of Canada. Colin directs Geotab’s global sales growth. Colin helped to implement the telematics strategy for two of the top five fleets in North America, and routinely participates in customer and partner consulting in the use of telematics for productivity, safety, fleet, compliance and data integration. Colin has been a speaker at many telematics and related industry conferences worldwide where his perspective and advice to his audiences focuses on sharing knowledge and best practices for companies who are developing a telematics strategy.