Joseph M. Bradley is the global vice president of the Digital & IoT Professional Services Organization at Cisco and senior research fellow for the Global Center for Digital Business Transformation at IMD. In these roles, he leads a team of multidisciplinary experts and technologist who help CXOs and government leaders transform into digital organizations.

Joseph built the foundation for Cisco’s Internet of Things strategy and the Internet of Everything’s Practice by directing Cisco’s influential research that determined $19 trillion of value, associated with embracing the Internet of Everything. Previously, he led the Research & Economics, Strategic Communications, and Operations functions of Cisco Consulting.

Joseph has built a stellar reputation as the person to turn to when companies need to know how to create systems where people and technology don’t just coexist, but work to benefit each other. Such dynamic interaction has been his lifelong passion.