Meredith joined YouGov in 2011 and leads a vertical market practice that is focused on technology products and services. With more than 20 years of experience conducting both domestic and international custom market research, she has a long track record of bringing data to life and helping her clients make better informed decisions. She manages YouGov’s Portland team that is focused broadly on devices, including wearables, and also works with a variety of technology software and services providers.
After beginning her career with Morpace International where she was exposed to a wide variety of industries, she worked for Gartner Inc. as a senior researcher and director, focused exclusively within the technology sector before moving on to leadership positions at several Portland-based smaller research agencies. She excels at quantitative research methodology in particular, but is also a highly skilled moderator and is known for her versatility and attentiveness. She is an effective team leader, accomplished communicator and consultative partner.
Meredith graduated from the University of Michigan with an AB in Communications and went on to earn her MBA degree Beta Gamma Sigma from the Eli Broad Graduate School of Management, Michigan State University.